Country TV, New Zealand’s only dedicated rural television channel, recently announced that Line 7, a brand that has grown to become a Kiwi icon in the retail lifestyle, agricultural and marine clothing markets, has been named an official theme night sponsor for the Monday Night Lifestyle evenings.
“We are pleased that Line 7 will now be a part of the CountryTV line up,” said Helen Ryan, GM Programming, Acquisitions, News & Current Affairs. “Line 7 has a reputation for manufacturing quality wet weather clothing, and using the design expertise and technical knowledge gained in the sailing market, they have diversified to a wider range of industries including the Agricultural sector.”
Under terms of the agreement, Line 7 becomes the sponsor of a theme night that like their clothing range, is diverse, covering programming from gardening to cooking, machinery, to families stuck on sheep mountain. The night will be named “Line 7 Lifestyle Monday’s”.
As part of the sponsorship, the Line 7 range will be worn by ‘The Daily Report’ and ‘Point of View’ presenters, Mark Leishman, Philip Duncan, Vanessa Veart-Smith and David Beatson. Within the Agri-Business Country TV flagship programs, the presenters at CountryTV are excited to be looking sharp on screen.
CountryTV is the only dedicated rural television channel in New Zealand. A specialty channel on the SKY TV platform, CountryTV can be found on channel 081. Delivering subscribers fantastic programming from local and international, covering Agribusiness, Farming, Lifestyle, Equestrian, Rural Sports and much more. For more information go to: “www.countrytv.co.nz
